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Helping to Meet the Online Marketing Needs of Canadian Lawyers and Marketing Directors

    Online Marketing for Lawyers    October 8, 2013

It’s pretty competitive out there – Particularly in those “consumer-centric” areas of law. Personal injury lawyers, family law lawyers and criminal defence lawyers, to name a few, know being visible online is a critical component to an overall marketing strategy.

Our clients hold, as members in our Top Lawyers Canada directory, enviable positions in search for queries seeking top lawyers to assist people with their legal situations.

You are probably also aware of our related, municipally focused, sister websites such as Top Toronto Lawyers and Top Ottawa Lawyers and the unparalleled visibility they are providing to our happy clients.

As part of our continuing improvement and ongoing efforts to help lawyers market their practice, build their book of business and enhance their online visibility, we are pleased to announce a new, self serve, addition to the Top Lawyers’ family of Canadian lawyer directories – FindLocalLawyers.ca.

Why did we develop this new, local lawyer directory?

Several reasons. Firstly, listing on our Top Lawyer websites are only open to (As you may infer from the name) top Canadian lawyers with ten or more years of service, and/or a firm partner and/or those certified as a specialist by the legal governing body of their province.

Secondly, in the interest of increasing awareness and access to justice, we wanted to broaden our offerings beyond our current focus of provincial, capital cities to those lawyers practicing in, and consumers seeking legal services in, smaller Canadian cities and towns.

Finally, FindLocalLawyers.ca is a “Self-Serve” website giving individual lawyers full control over the creation and maintenance of their profiles. Won a big case? You don’t have to wait for your firm’s webmaster to “get around to it” when he can. Just add the update yourself! Mentioned in the local media? Link to it from your profile yourself while its still hot! You can login any time, at your convenience, to update and maintain your profile. The best part is, FindLocalLawyers.ca is incredibly easy to use. You can sign up and create a profile in only a few minutes.

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Experienced Lawyers Best Able To Help With Your Legal Issues

One of the things that differentiates Top Lawyers from other directories is our exclusivity. As our name suggests, we only list experienced lawyers that meet strict, minimum practice, experience and/or recognition requirements.

These requirements include:
(One or more of the following)

  • Awarded the recognition of “Queen’s Counsel” (Q.C. Designation)
  • Recognized by their Bar Association or Law Society as a “Certified Specialist”
  • Partner in a law firm and in good standing with the legal governing body of their province
  • Have practiced in their preferred area of law for a minimum of ten years

What does this mean to you, the general public?

You can have confidence in selecting and retaining the experienced lawyers listed here. They have "Been there. Done that" and bring their considerable knowledge and skill to support every case they undertake. After all...

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